| 1,281 | 43 | 185 |
| 下载次数 | 被引频次 | 阅读次数 |
文章从利益相关者角度出发,以一个动态的视角来考察企业成长与企业社会责任之间的关系。通过对319份有效问卷的实证分析,文章基本证实了不同规模的企业、处在不同生命周期阶段的企业对社会责任的认知是存有差异的,企业在不断成长的过程中会采用不同的行动战略来承担社会责任。强求所有的企业都承担等量的社会责任,不仅不利于企业的持续成长,相反还会阻碍企业在承担社会责任方面采取实际行动。
Abstract：Based on stakeholder theory,this paper examines the relationship between firm growth and corporate social responsibility(CSR)from a dynamic perspective.The empirical analysis on 319 valid questionnaires indicates that firms with different size and/or at different stage of life cycle have different CSR cognition and CSR strategies.The argument that each firm should assume all kinds of social responsibilities is harmful to the firm growth,and it may hinder the firms from engaging in the CSR activities.
①关于“企业社会责任”概念的详细阐述,可以参看Archie B.Carroll(1999)的经典述评。
①后来,卡罗尔教授修正了自己的看法,他以“慈善责任(philanthropicresponsibility”代替了“自由决定的责任(discretionaryresponsibility)”,并将企业公民行为包含其中。参见Archie B.Carroll(1991:40-43)。
②笔者曾对利益相关者的定义进行过详细考察,基于423份有效问卷对利益相关者的分类、每一种利益相关者利益要求的内容、利益相关者利益要求的平衡机制等利益相关者管理问题进行了实证调查研究。详细内容可参看贾生华、陈宏辉(2002)、陈宏辉、贾生华(2004)、陈宏辉(2004)等论述。
[1]SHELDON O.The Philosophy of Management[M].London:Isaac Pitman Sons,1924:13-16.
[2]王志乐.软竞争力:跨国公司的公司责任理念[M].北京:中国经济出版社,2005:104-122.
[3]CARROLL A B.Corporate Social Responsibility:Evolution of a Definition Construct[J].Business and Society,1999,38(3):268-295.
[4]COOPER S.Corporate Social Performance:A Stakeholder Approach[M].Burlington:Ashgate Publishing Company,2004:56-59.
[5]BERLE A A.The 20th Century Capitalist Revolution[C]//SHEIKH S.Corporate Social Responsibility:Law and Practice.Cavendish Publishing Limited,1996:156.
[6]CARROLL A B.A Three-Dimensional Conceptual Model of Corporate Performance[J].Academy of Management Journal,1979,4(4):497-505.
[7]CARROLL A B.The Pyramid of Corporate Social Responsibility:Toward the Moral Management of Organizational Stakeholders[J].Busi-ness Horizons,1991(4):39-48.
[8]FREEMAN R E.Strategic Management:A Stakeholder Approach[M].Boston,MA:Pitman,1984:29-37.
[9]陈宏辉.企业利益相关者的利益要求:理论与实证研究[M].北京:经济管理出版社,2004:42-51.
[10]CLARKSON M.A Stakeholder Framework for Analyzing and Evaluating Corporate Social Performance[J].Academy of Management Review,1995,20(1):92-117.
[11]DONALDSON T,DUNFEE T W.Toward a Unified Conception of Business Ethics:Integrative Social Contracts Theory[J].Academy of Management Review,1994,19(2):252-284.
[12]MCADAM T W.How to Put Corporate Responsibility into Practice[J].Business and Society Review/Innovation,1973,6(2):8-16.
[13]DAVIS K,BLOMSTROM R L.Business and Society:Environment and Responsibility[M].New York:McGraw-Hill,1975:107-109.
[14]WILSON I.What One Company is Doing about Today’s Demands on Business[C]//STEINER G.UCLA Conference on Changing Business-Society Relationships.Los Angeles:Graduate School of Management,UCLA,1975:104-117.
[15]WARTICK S L,COCHRAN P L.The Evolution of the Corporate Social Performance Model[J].The Academy of Management Review,1985,10(4):758-769.
[16]PENROSE E.The Theory of the Growth of the Firm[M].Oxford:Oxford University Press,1959:126-131.
[17]爱迪思.企业生命周期[M].赵睿,等,译.北京:中国社会科学出版社,1997:32-36.
[18]姜启军,贺卫.企业社会责任的战略选择与民营企业的可持续发展[J].商业经济与管理,2005(11):51-56.
[19]WU MENG-LING.Corporate Social Performance,Corporate Financial Performance,and Firm Size:a Meta-Analysis[J].Journal of American Academy of Business,2006,8(1):163-171.
[20]TUZZOLINO F,ARMANDI B R.A Need-hierarchy Framework for Assessing Corporate Social Responsibility[J].The Academy of Management Review,1981,6(1):21-28.
[21]夏恩君.关于企业社会责任的经济学分析[J].北京理工大学学报:社会科学版,2001(1):14-17.
[22]JAWAHAR I M,MCLAUGHLIN G L.Toward a Descriptive Stakeholder Theory:an Organizational Life Cycle Approach[J].Academy of Management Review,2001,26(3):397-414.
基本信息:
DOI：10.14134/j.cnki.cn33-1336/f.2009.01.007
中图分类号:F270
引用信息:
[1]陈宏辉,王江艳.企业成长过程中的社会责任认知与行动战略[J].商业经济与管理,2009,No.207(01):51-58.DOI:10.14134/j.cnki.cn33-1336/f.2009.01.007 .
基金信息:
国家自然科学基金项目(70602022); 教育部人文社会科学研究项目(07JC630046); 霍英东教育基金项目(101083)
2009-01-15
2009-01-15