商业经济与管理

被誉为"中国第一商帮"的浙商群体,三十年的崛起之路堪称神奇。文章紧扣中国改革开放的宏观背景,全景式地展现了浙商在各个历史阶段的创新精神、奋斗里程、精彩手笔和辉煌成就,以及与之相伴始终的曲折坎坷和苦涩艰辛。进而以其经济人格与社会人格发育脉胳的独特视角,深入透析了浙商成长过程中诸多的矛盾现象及其互动关系:释放与规范、创新与秩序、投机与公平、眼前与长远、利己与奉公、财富与信誉、经济与人文等等。在这些矛盾关系近三十年的互动与整合中,浙商经历着由谋利至上到社会责任感萌生的演进,初步实现了人格成熟的蜕变。

The rise of Zhejiang Businessmen,"the finest merchant group in China",during the past 3 decades is a mystery.This paper reviews Zhejiang Businessmen’s struggle roundly in the background of China’s reform and opening.And then it analyzes various conflicts in the growth of Zhejiang Businessmen in a unique way: standardization and release,creativity and order,equity and speculation,long-term views and short-term views,wealth and reputation,economy and humanities,and so on.Zhejiang Businessman group is built upon those conflicts through 3 decades,and now has some sense of social responsibility.